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Retail CRM


Enhance Customer Satisfaction and Improve Customer Service
With fierce competition and tighter margins, today it’s all about giving consumers something special and building lifetime loyalty in order to stay profitable.
As a multi-store retailer, how do you keep track of your customers, their history and preferences? It’s impossible to manage manually and this is where CONTROL CRM automated tools enable you to easily offer and manage promotions, loyalty programs and marketing campaigns over the long term. Features include:

  • Customer database with customer details collected at POS, your online store, eBay, etc.
  • Flexible Loyalty Program and rewards management
  • Targeted email, SMS and MMS marketing
  • Convert points to vouchers or allow instant redemption of points at the POS
  • Powerful analytics to determine which customers are buying what?

Benefits of  CONTROL CRM

  • Encourages staff to obtain customer details
  • Provides a growing list of engaged customers you can regularly promote and sell to
  • Holds and keeps track of your customers’ buying history and preferences
  • Allows you to easily segment buyers and create targetted promotions that result in higher sales
  • Enables you to sell in the right way to the right customer at the right time
  • Let’s you provide better service and thus attract customer loyalty long-term
  • More focused promotional campaigns and activities will lead to higher return on your marketing spend.

For more detailed information on CONTROL Retail CRM, download PDF now.
If you would like an obligation-free quotation of the CONTROL CRM and Loyalty Program, go here.
CONTROL Retail CRM is fast to implement and easy to use. Contact us today about your requirements.


  • "CONTROL is flexible, easy to use, and enables me to get new stores up and running very quickly. It is also a serious business tool that enables total control over stock and sales performance.”

    Don McDonald, Master Franchisor, Beds n Dreams, QLD
  • “We use CONTROL to run our 15 stores across WA and Melbourne. The system ensures accuracy when tracking supplier and customer orders, and deliveries. Reporting features also provide insight into sales and stock performance and this helps with business decision-making.”

    Bill Dimarelos, The Furniture Spot
  • “There have been a lot of enhancements and innovations to the CONTROL Retail Management system that have enabled me to stay abreast of business changes and customer demands.”

    Rod Spinks TJM Products, North Queensland
  • “CONTROL Online Store is proving to be a great asset as it has allowed me to create a genuine clearance outlet, helping me move old stock faster”.

    Jon Cox, G. W. Cox MY JEWELLER
  • “I think the interface Creative Computing did between CONTROL Online Store and Facebook is pretty innovative and that’s great because we want to stay at the forefront of retail.”

    Mick Parkhill, Bodyboarders Surf Co. (BSC)
  • “CONTROL’s manufacturing module works well for our business because it gives us complete control over the design, manufacture and delivery of custom-made pieces”.

    Jon Cox, G. W. Cox MY JEWELLER
  • “Since we implemented the CONTROL Online Store module, its cut workload by 60%, and we have more accurate stock control.”

    Mick Parkhill, Bodyboarders Surf Co. (BSC)
  • “Before we implemented the CONTROL online store, we had a standalone e-commerce system.This meant we had to manually update changes to inventory, and this was time-consuming and prone to error. However, with CONTROL it’s all automatic.“

    Edward Lancaster, King Street Cyclery
  • “I chose CONTROL because it handles multi-store operations with integrated POS, stock control, replenishment, order entry and invoicing, marketing and promotions, customer loyalty programs, sales analysis, financials, and more."

    Don McDonald, Master Franchisor, Beds n Dreams, QLD
  • “Even though we’re a traditional bricks and mortar retailer, we give people the option to research or buy our products online. In their mind they’ve saved a lot of time because all that’s left to do is pop into the shop to pick up the item or have it delivered.”

    Edward Lancaster, King Street Cyclery
  • “In the 8 years we’ve been utilising the CONTROL POS Retail system, support has been excellent with staff knowledgeable about CONTROL, and only a phone call away.”

    Bill Dimarelos, The Furniture Spot
  • “CONTROL’s major benefit is that everything is integrated. I can instantly see what’s happening across retail and wholesale, at the shopfront, workshop or online store. This is important when you run a complex business across a large geographical base.”

    Rod Spinks TJM Products, North Queensland
  • "What I appreciate about CONTROL is that it has been designed correctly from the ground up, so everything works really well and it’s easy to follow.”

    Stuart Chen, Managing Director, Neeto
  • “We can create a promotion within CONTROL in 30 minutes and let the marketing people do their thing without thinking about the technology.”

    Stuart Chen, Managing Director, Neeto
  • “As a retailer today, you need seriously good retail technology to support you. Diamonds will always be brilliant but we couldn’t sell them without the brilliant support of the CONTROL Retail Management system.”

    Jon Cox, G. W. Cox MY JEWELLER